2 of 9 off track.
1 to watch · 3 on track · 3 tracked, no goal
1 of 9 to watch.
2 off track · 3 on track · 3 tracked, no goal
3 of 9 on track.
2 off track · 1 to watch · 3 tracked, no goal
3 of 9 tracked, no goal yet.
2 off track · 1 to watch · 3 on track
Working well: Repeat order rate — up 6.2% — on track
Gross sales
month trendGross sales rose to $3.5M (+15.5%) compared with the same months a year earlier (Jan 2025 – Sep 2025) — a favorable move against the agreed definition.
Sales by channel
Top 5- Email & SMS$791,382
- Organic & Direct$777,597
- Meta Ads$705,460
- Google Ads$703,961
- TikTok Ads$359,348
Acquisition cost by channel
Top 5- TikTok Ads$101
- Meta Ads$69
- Google Ads$60
- Affiliates$15
- Email & SMS$14
Demonstration data. The figures are synthetic and invented for illustration, but every calculation, comparison and goal works exactly as it does on a connected sheet.